East Connect is pleased to announce our next Networking Open Day to be held on Wednesday 25th September. We are also very excited to announce that our special guest speaker for the event is Kate Toon – SEO Lover, Copywriter, Speaker, Author.


A guide to effective DIY Search Engine Optimisation for small business

We all know SEO is important, but most of us think it’s too techy, too tricky and too temperamental.

But the truth is that the Google beast is a fussy little devil. Many of the things it looks for are 100% common sense and easy for even the most technically challenged to handle.

In her presentation Kate Toon will fill you in on:

• Why Google hates your website

• What SEO really means

• The three core elements of SEO

• Understanding the Search Engine Results pages

• The six steps to SEO success

• 3 simple tech tests you can try today

You’ll leave the session with a deeper understanding of the world of SEO and perhaps a keenness to get stuck in tackling it on your own website.

We will be keeping with our usual format, where all guests will get 30 seconds to tell the group who they are and what they do. Please bring along at least 50 business cards for the event.

Tea, coffee, and light breakfast finger food will be provided.

If you are a local business and want to grow your network, come and join us! People from all industries are welcome to come along, and see what we do as a group.

Please ensure you RSVP via the Eventbrite link HERE

We look forward to seeing you there.

Time: 8.45am for a 9am start.
Location: Maroubra Surf Life Saving Club, Marine Parade, Maroubra

Kate Toon Bio:

Kate Toon is a writing entrepreneur, as well as a popular coach, speaker, author and podcaster. Her digital education businesses The Recipe for SEO Success and The Clever Copywriting School have helped more than 8000 small business owners grapple the Google beast and write better content.

Nominated as SEMRush SEO Personality of the Year and AusPod’s Business Podcast of Year, 2 years running, Kate runs Australia’s only dedicated copywriting conference COPYCON. She presents at events around the world and runs several hugely successful Facebook groups.

Author of the Amazon Best Seller Confessions of a Misfit Entrepreneur: How to succeed in business despite yourself, Kate lives on the Central Coast of Sydney City, where she loves wandering on the beach with her son and her CFO (Chief Furry Office-dog) Pomplemousse.

Location: Maroubra Surf Life Saving Club